It's axiomatic: you always want what you can't have. While I'm never one to lust after the hottest, sold-out-everywhere accessory of the season, or the way-out-of-my-price-range items, or impossible-to-get-into clubs, whenever I see a line for food, my stomach screams at my body to make a beeline for it. When we first moved to the neighborhood, we tried and failed to get into Blu Jam Cafe on Melrose for brunch, and on subsequent weekend strolls past the popular spot, we've almost always observed a large-ish crowd milling about outside, waiting for a table. Never much one for waiting, Mark's managed to put me off of heading back during peak hours, but when his parents were here a couple of weekends ago, we managed to get going early enough to beat the mad rush.
Arriving around 10 am, we managed to snag one of the heavily desired outside tables on the gorgeously sunny day. A mere 20 minutes later, that all-too-familiar crowd began amassing...but we didn't have to worry about it - instead we leisurely sipped our coffees (or in Mark's case, his non-fat latte, marked impressively below) as our smiling server anticipated our every need.
I ordered Le Paris Omelette, a three-egger with spinach, mushrooms, Montchevre goat cheese, sundried tomatoes, and chives, with crispy red potatoes and toast (below). The omelette didn't have me saying "ooh la la" - it could have used a dash of salt and pepper - but it was solidly executed. I really liked the combination of flavors, especially the tart addition of the tomatoes, and the eggs were nicely cooked and fluffy.
Mark got the eggwich, over easy eggs, strips of bacon, avocado, sliced tomato, lettuce, pesto and mayo on a toasted ciabatta, with crispy red potatoes (below). The towering and colorful sandwich struck closer to the bulls-eye than the omelette, with good flavors and seasoning and a great combination of textures.
Would I brave a long line to get back into Blu Jam for weekend brunch? Nope. For my money, I prefer The Village Idiot a couple doors down. But I can understand why this is such a popular venue - it's fairly reasonably priced, the service is very pleasant, and the food is pretty good. Totally a spot I'd hit again...if I didn't have to wait.